National Trust award ticketing contract to DigiTickets

National Trust
National Trust

Founded 125 years ago, The National Trust are custodians to more than 500 historic houses, castles, parks, and gardens across the UK, ranging from grand mansions and castles to lighthouses and churches, as well as nearly one million works of art.

Employing 10,000 people and supported by more than 50,000 volunteers and 5 million members, in excess of 20 million people enjoy visiting National Trust properties annually.

With the majority of visits being booked online and Covid-19 posing challenges to traditional visitor management techniques, the National Trust needed a proven, resilient and innovative solution to efficiently manage visitor numbers, whilst providing a world-class customer experience both during and after the global pandemic.

Following a competitive tender process and a successful 3-month pilot project, a 3-year contract has been awarded to DigiTickets, a leading UK-based Ticketing & EPOS software provider.

With the full rollout having taken place during summer 2021, the project has been hailed a great success with positive feedback from the National Trust properties who are reaping the benefits of real-time visitor capacity management, quick and easy ticket redemptions, and an array of new ticketing tools and features deployed by DigiTickets.

Parisa Milani-Coombs, IT Commercial Lead at National Trust, commented:

“Deploying an upgraded ticketing solution has been a critical project for us during these unprecedented times.  The solution needed to balance the needs of our visitors, our property operations teams, and the National Trust management team.  A key requirement was a partner that could manage our booking volumes; we needed a solution that could cater for 60,000 concurrent users, process 15 million bookings per year, and manage 130,000 bookable time slots per week in real-time.  We’re delighted to say that the project has been a success and we’re looking forward to a continued relationship with DigiTickets.”

Rich Booker, Managing Director of DigiTickets, said:

“We’re all very excited to be working with the National Trust, and seeing both their team and visitors benefiting from our software.  The feedback from visitors as well as the operations and management teams within the National Trust has been extremely positive.

Following the successful conclusion of the pilot project this summer, we’re now really looking forward to building on this success and working with the National Trust over the next 3 years and beyond.”

Tara
Posted By

Tara Beacroft

1st June, 2022
Read time: 2 minutes


Keep up to date with the latest industry news & views. Sign up to our newsletter if you would like to receive our news direct to your inbox.
Sign Up

Want to learn more?

Get in contact with us to discuss how we might be able to help.

Tara
Posted By

Tara Beacroft

1st June, 2022
Read time: 2 minutes


Keep up to date with the latest industry news & views. Sign up to our newsletter if you would like to receive our news direct to your inbox.
Sign Up

Other stories

Why it's never too soon to be thinking about Halloween

Published: 26th March, 2024 Seasonal events like Halloween are big business for attractions looking to balance seasonality and drive additional revenue. Here’s a quick rundown of top tips to ensure you’re matching up to... Read More

Building an integrated website journey with DigiTickets & Website Vision

Published: 12th March, 2024 Today's guests expect a seamless experience from the moment they land on your website, through to booking their tickets and looking forward to their visit. Ensure your website lives up... Read More

New! Make payments even easier with Apple and Google Pay checkout options.

Published: 4th March, 2024 With over 85% our customers' bookings now coming from mobile, offering mobile-first payment methods is vital. Here's how you can offer faster and more secure payment options with Apple &... Read More

Want to learn more?

Get in contact with us to discuss how we might be able to help.